Hard Rock’s 40th Anniversary Memorabilia Tour

Comes to Seminole Hard Rock Hotel & Casino, Tampa


WHAT:              Fans will have the chance to experience rock history in a 80-foot double-wide, trailer which honors the lives and legends of rock’s royalty, like Jimi Hendrix, Michael Jackson, Elvis Presley and John Lennon, as well as today’s hottest new artists, including Justin Bieber, Snoop Dogg, Katy Perry and many moreFrom unique clothes and lyrics, to historic instruments and rare personal items, Hard Rock has chosen the top 40 most iconic pieces of music memorabilia from its collection that will take guests through some of the most influential years in rock history. 


                        Available for interviews upon request and accompanying the memorabilia will be                                  Jeff Nolan, Hard Rock International's in-house Rock Historian, music and resident                          memorabilia expert.  Jeff is responsible for generating music and memorabilia-related                                   content for the Hard Rock brand’s online programs, as well as serving as a consultant                              regarding valuation and preservation of memorabilia items.  He began as a Hard Rock                                   employee in the tour department at Hard Rock Cafe Orlando which serves as the                            template for a company-wide “Vibe Host" department.  He’s now responsible for                                                 travelling with Hard Rock’s 40th Anniversary Memorabilia Tour across the country,                                     providing insight and storytelling for the top pieces selected from Hard Rock’s priceless                                     73,000+ memorabilia collection.  Jeff Nolan also has been a professional musician since                                     the late '80s with many album credits and tours. 

 Two exciting features to the Memorabilia Tour include The Green Screen Interactive and two Rock WallTM Solos. The Green Screen Interactive allows for guests to star in their own Hard Rock “See the Show” photo. Fun props will be on hand for guests to jam out in front of a green screen with a Hard Rock Cafe stage as the backdrop. Additionally, the Memorabilia Tour comes equipped with two Rock WallTM Solos, multi-touch multimedia technology screens that enable fans to virtually explore more than 1,500 items in the world’s greatest rock ‘n’ roll memorabilia collection, and separate voting monitors, where consumers are encouraged to rate each item on the interactive touch screens.


WHEN:             August 10 - 12 1pm - 7pm

 Hard Rock’s 40th Anniversary Memorabilia Tour will open FREE to the public on Wed., Aug. 10 and run through Fri., Aug. 12 from 1 p.m. until 7 p.m.


WHERE:           The Memo Tour mobile display will be parked in the VIP lot in front of North Garage.

Seminole Hard Rock Hotel & Casino

5223 North Orient Rd, Tampa, FL 33610  

1-866-502-PLAY (7529)


WHO:               With a total of 172 venues in 51 countries, including 135 cafes and 15 Hotels/Casinos, Hard Rock International is one of the world's most globally recognized brands. Beginning with an Eric Clapton guitar, Hard Rock owns the world's greatest collection of music memorabilia, which is displayed at its locations around the globe. Hard Rock is also known for its collectible fashion and music-related merchandise, Hard Rock Live performance venues and an award-winning website. In addition to the two flagship Seminole Hard Rock Hotels and Casinos in Tampa and Hollywood, Fla., Hard Rock Hotels/Casinos are located in Las Vegas, Biloxi, Orlando, Chicago, San Diego, Pattaya, Bali, Macau, Penang, Singapore and Punta Cana. Additional hotel and casino projects have been announced including Panama Megapolis, scheduled to open in 2011; and Hungary, Dubai and Abu Dhabi, scheduled to open in 2013.  Hard Rock International is owned by Seminole Hard Rock Entertainment, Inc. For further details on Hard Rock Hotels and Casinos, visit www.hardrockhotels.com.  For more information on Hard Rock International, visit www.hardrock.com.

 INFO / LINKS:   Article from USA Today: Hard Rock takes its memorabilia on the road


Article from Reuters: Hard Rock memorabilia exhibition to tour U.S.


Article from St. Pete Times: From Elvis costumes to Madonna's underwear, Hard Rock Cafe's Vault brims with music memorabilia


Facebook Page: www.facebook.com/HardRockMemorabilia


5223 North Orient Rd, Tampa, FL 33610  |  1-866-388-4263

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